1 month ago

Senior SEO Specialist at Modern Treasury

78% 40 hours / week United States (Remote)
Paid dental insurance
Paid health insurance
Home office allowance
Paid parental leave
Retirement or pension contribution program
Unlimited paid holidays

We’re looking for a Senior SEO Specialist to join our Growth team. In this role, you will help lead Modern Treasury to the forefront of payment ops at some of the largest companies in North America.

We are looking for a Senior SEO Specialist to lead end-to-end growth efforts within our SEO and SEM channels to enable both organic and paid growth efforts. Direct experience in managing SEO is required.

In this role, you will identify, prioritize, and implement critical SEO and SEM initiatives. You will forecast, measure, analyze, and report on the impact of your projects and experiments to both the Growth and Executive teams. Additionally, you will collaborate with our product, sales, and marketing organizations to optimize funnel performance and refine lead quality. You will collaborate and manage designers, copywriters, agencies, and other partners to launch and iterate on your campaigns and web properties.

We are looking for an individual with the winning mix of creative and analytical energy; a detail-oriented mindset; comfort working across multiple concurrent workstreams; facility with technical concepts; ability to flourish in a fast-paced startup environment; and wholehearted empathy for our customers and their users. You are a clear, concise thinker who writes excellent campaign briefs, and you can produce, handle, and adhere to a budget.

ABOUT MODERN TREASURY

Modern Treasury builds payment operations solutions. Our tools automate the full cycle of money movement—from payment initiation, through approvals, to reconciliation—and are accessible through web application or API.

We believe that payment operations is at the core of every business. We’re a lean team and we work hard to build outstanding products for our customers. When we succeed, our customers grow.

WEEK BY WEEK

During your first week you will:

  • Onboard with our team
  • Develop an understanding of our customers and user types
  • Read our favorite industry primers
  • Become a master in our app and API
  • Build an understanding of our brand positioning, sales process, customer stories and programs that are on-brand for Modern Treasury
  • Review Modern Treasury’s experiment record and backlog

During your first six weeks you will:

  • Take full ownership over execution and project management of initiatives and web properties tied to our SEO efforts, such as Learn
  • Assume role as primary lead for SEM efforts with our agency, and coordinate with internal designers, content writers, and product teams to consistently scale and refine our lead generation.
  • Research, prioritize, budget, and launch your first growth experiments within SEM and SEO
  • Develop tooling and analytical framework to measure performance of your first experiments
  • Join prospect and customer conversations to better understand our buyer personas and product-market fit

During your first 12 weeks you will:

  • Drive strategic goal-setting tied to SEO and SEM and further refine how these channels act as self-propagating Growth Loops for our company
  • Define strategies for growing our backlinking, planning content, and ensuring our site is SEO optimized
  • Help to develop Growth team working norms (e.g., experiment prioritizations, experiment performance reviews, partner management guidelines)
  • Present on your initial growth experiment learnings to the executive team with quantified metrics on impact

REQUIREMENTS

  • 3+ years experience working in SEO/SEM with a demonstrable understanding of performance best practices
  • Strong background with keyword research and SEO/SEM tooling (e.g., SEMrush, Google Analytics, Google Tag Manager)
  • Ability to identify opportunities pertaining to website crawlability, page speed, core web vitals.